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Job Description
A leading digital media organization is looking for an experienced Head Marketing & Branding Partnerships to lead its audience growth, brand-building, and strategic partnerships agenda across web and mobile platforms.
This leadership role is ideal for a marketing professional who has successfully built consumer brands, driven large-scale audience acquisition, secured high-impact strategic partnerships, and delivered measurable business growth through integrated marketing initiatives.
Key Responsibilities:
- Develop and execute the overall marketing strategy to drive audience growth across web and app platforms.
- Lead integrated marketing campaigns that improve user acquisition, engagement, and subscription growth.
- Strengthen the organization's digital brand positioning and ensure consistent brand communication across all customer touchpoints.
- Build, negotiate, and manage strategic partnerships, co-marketing alliances, distribution partnerships, and cross-industry collaborations.
- Drive brand partnerships, sponsorships, and co-branded campaigns that generate both revenue and audience growth.
- Collaborate closely with Product, Editorial, Revenue, SEO, Social Media, and Growth teams to align marketing initiatives with business objectives.
- Monitor campaign performance, audience metrics, brand health, and partnership ROI through data-driven reporting.
- Lead and mentor the marketing and partnerships team while managing external creative, media, and PR agencies.
- Present marketing performance, partnership pipeline, and business impact to senior leadership.
Candidate Profile:
- 15+ years of experience in marketing, brand management, strategic partnerships, or growth marketing.
- Demonstrated success in scaling consumer-facing digital platforms through marketing and partnership initiatives.
- Strong experience in digital marketing, performance marketing, brand strategy, and integrated campaign management.
- Proven ability to establish and manage strategic partnerships, sponsorships, and commercial brand collaborations.
- Strong negotiation, stakeholder management, and relationship-building skills.
- Hands-on experience working with cross-functional teams including Product, Revenue, Editorial, and Growth.
- Strong analytical mindset with expertise in measuring campaign effectiveness and marketing ROI.
- Prior leadership experience managing high-performing teams and external agencies.
- Experience in digital media, publishing, OTT, consumer internet, e-commerce, or other high-traffic digital businesses will be highly preferred.
Skills
MarketingBrand ManagementPerformance MarketingBrand SolutionsDigital MarketingCampaign ManagementMarketing HeadMedia MarketingBrandingDigital MarketingCampaign PerformanceDigital MediaMarketing CampaignsMediaMarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
Quadrangle, a division of Info Edge (I) Ltd, is a leading search & selection firm headquartered in Noida, Uttar Pradesh. It is one of the most professional, progressive & multidimensional consulting entities in the industry today. As a high-profile team, we are driven by knowledge, integrity & performance and are deeply committed to our clients’ business success. We have branches across various locations to support top-quality delivery operations. We bring together market intelligence & knowledge expertise to help our clients recruit the best talent. We have set high standards for ourselves by adopting rigorous assessment methodologies. Our consultants invest a significant amount of time in understanding industrial, organizational and business perspectives of each of our clients and ensure quick delivery with precision through meticulous and detailed search processes. We play the role of a growth catalyst by identifying the best of the human resources at middle, senior & top management level. Our commitment is to develop strong relationships with our clients as well as candidates. We believe strong relationships lead to more diverse & broad access to talent. We tailor our approach to address the needs of our clients, as we understand that our work has a direct influence on clients’ business and on the careers of people we help hire. Our strong business acumen has led us all the way and is evidently responsible for our performance. With our proven track record of delivering quality output, we are sure to be your committed partner of choice
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