Amiseq - Marketing Consultant

Marketing Consultant

Role Overview:

We are seeking a highly experienced Marketing Consultant to spearhead AMISEQs strategic marketing initiatives. This role is pivotal in strengthening our brand positioning as a value-driven IT services provider, driving customer acquisition, retention, and market differentiation. The consultant will work closely with senior leadership and sales teams to develop and execute innovative, high-impact marketing strategies that align with organizational growth objectives.

Key Responsibilities:

- Define and execute the overall marketing strategy in alignment with corporate objectives and business growth plans.

- Build and enhance AMISEQs brand equity, ensuring consistent messaging and positioning across all channels.

- Drive demand generation programs, digital marketing, and partner/channel marketing to support revenue growth.

- Lead corporate communications, media relations, and industry engagement to establish AMISEQ as a thought leader.

- Oversee the planning and execution of strategic events, campaigns, and partnerships that enhance market visibility.

- Provide market intelligence on competitors, industry trends, and customer needs to guide business strategy.

- Optimize marketing investments and ensure measurable ROI through data-driven decision-making.

- Mentor and build a high-performing marketing team to execute across regions and functions.

Qualifications & Experience:

- Bachelors/Master's degree in Marketing, Business Administration, or equivalent; MBA preferred.

- 8 to 10 years of progressive experience in strategic marketing within IT services or technology domains.

- Proven expertise in brand management, demand generation, and digital marketing.

- Strong understanding of sales-marketing alignment and experience supporting revenue-driven initiatives.

- Excellent leadership, communication, and stakeholder management skills.

- Ability to manage complex projects and deliver results in a fast-paced, evolving environment.

- Willingness to travel for events, conferences, and strategic engagements.