Digital Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 5 months ago
2-4 years
Kanpur, Uttar Pradesh
Digital Marketing/Marketing
work from office
Full Time

Posted: 5 months ago
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Job Description

CURRENT OPENINGS

digital-marketing-executive

Digital Marketing Executive

Job Title : Digital Marketing Executive

Qualification:Graduation/Digital Courses

Experience :Minimum 2 years

Job Profile :Other

Details

We are looking for a dynamic and result-driven Digital Marketing Executive with at least 2 years of hands-on experience in digital marketing. The ideal candidate should have strong knowledge of SEO, SEM, social media marketing, and other digital marketing techniques, along with relevant certifications in digital marketing.

Key Responsibilities

  • Plan, execute, and manage digital marketing campaigns across multiple channels
  • Optimize website content and landing pages for SEO (Search Engine Optimization)
  • Manage SEM (Search Engine Marketing) campaigns including paid ads (Google Ads, PPC)
  • Handle social media platforms (Facebook, Instagram, LinkedIn, etc.) to increase brand awareness
  • Perform keyword research and implement best SEO practices
  • Monitor and analyze campaign performance using tools like Google Analytics
  • Generate leads and improve conversion rates through effective strategies
  • Manage email marketing campaigns and content marketing initiatives
  • Stay updated with the latest digital marketing trends, tools, and technologies

Required Skills & Qualifications

  • Minimum 2 years of experience in Digital Marketing
  • Certification in Digital Marketing (Google, HubSpot, or equivalent preferred)
  • Strong understanding of SEO, SEM, SMO, PPC, and content marketing
  • Hands-on experience with tools like Google Analytics, Google Ads, Search Console, etc.
  • Excellent communication and analytical skills
  • Creative thinking with a data-driven approach

Preferred Skills

  • Experience in website optimization and basic HTML/CSS knowledge
  • Familiarity with marketing automation tools
  • Knowledge of graphic tools like Canva/Photoshop is a plus

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Skills

Digital MarketingCampaign PerformanceCanvaEmail MarketingGoogle AdsHubspotKeyword ResearchMarketing CampaignsMediaOptimizationMarketingSearch Engine MarketingSocial Media MarketingSocial Media PlatformsSeo

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