Yarn Marketing Manager

Role & responsibilities

• Identify new business opportunities - including new markets, growth areas, trends, customers, products and services.
• Develop a growth strategy focused both on fi nancial gain and customer satisfaction.
• Generate leads and communicate new product developments to prospective clients.
• Following up new business opportunities and setting up meetings.
• Providing management with feedback.
• Have a good understanding of the businesses' products or services and be able to advise others about them.
• Discuss promotional strategy and activities with the marketing department.
• Liaise with the fi nance team, warehousing and logistics departments as appropriate.
• Determine key business development KPIs.
• Negotiating and renegotiating by phone, email, and in person towards closure and growing accounts.
• Ensure that data is accurately entered and managed within the companys CRM or other sales management system.
• Build strong relationships with industry professionals, competitors, vendors and other personnel.
• Contribute to the reputation of the organization by entering and achieving professional awards.
• Manage and train the business development team.