Digital Marketing Specialist

Department Icon Digital Marketing/Marketing
Posted: 5 months ago
2-4 years
Tirunelveli, Tamil Nadu
Digital Marketing/Marketing
work from office
Full Time

Posted: 5 months ago
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Job Description

Overview

We are looking for a creative and data-driven Digital Marketing Specialist to develop and manage our online marketing initiatives, grow brand awareness, and drive customer acquisition.

Responsibilities

  • Plan and execute SEO/SEM, email, and social media campaigns
  • Create engaging content for digital channels
  • Analyze campaign performance and optimize based on data
  • Manage paid advertising on Google Ads and Meta platforms
  • Collaborate with design teams on marketing creatives
  • Monitor and report on digital marketing KPIs

Requirements

  • Proficiency in Google Ads, Meta Ads, and SEO tools
  • Experience with marketing analytics (GA4, Search Console)
  • Strong content creation and copywriting skills
  • Knowledge of email marketing platforms (Mailchimp, HubSpot)
  • Data-driven mindset with analytical skills

Qualifications

  • Bachelors degree in Marketing, Communications, or related field
  • 2+ years of digital marketing experience
  • Google/Meta certifications are a plus

Skills

AdvertisingDigital MarketingCampaign PerformanceContent CreationCopywritingEmail MarketingGoogle AdsHubspotMediaOnline MarketingPaid AdvertisingMarketingSeoDigital Marketing Specialist

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About Company

RORIRI SOFT is a custom software development company. We deliver custom tech solutions for startups, mid-sized businesses and enterprises.

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