Performance Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
1-2 years
Dubai - United Arab Emirates
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Job Description

Who we are

With offices in Abu Dhabi, Dubai and Manchester, Q Communications has a reputation for big ideas, new insights, relentless tenacity and achieving exceptional results for our clients across the UAE, Middle East, United Kingdom, Europe and USA.

Our vision

We aspire to be the world s most sought-after communications agency, inspiring moments of brilliance and happiness through our exceptional services and actions; a collective of creatives and communicators who we encourage and nurture in both mind and body; adding unparalleled value to our clients and making a real difference in the world.

Why join us

Q is a special place to work, made up of a passionate team who deliver brilliance and exceptional service to our clients. Our people are very important to us and we like to look after them by providing a range of opportunities and benefits, including:

Be better at what you do:

  • Qcademy offers you the opportunity to learn and grow with us. We pride ourselves on our teams personal and professional development.
  • We promise to give you all the tools you need in a great workspace so you can focus on being the best version of you.

You are our story:

  • We believe that our people are our greatest achievement and know our team is our greatest asset.
  • We regularly show our appreciation to our people and celebrate their achievements.

Flexible Fun Work Space:

  • Our people enjoy coming into work and spending time with each other.
  • We offer flexibility to help our people get the balance right between life in and outside of work.
  • We are a team of professionals who know what it takes to get the job done.
  • But we also know how and when to have fun.

Be part of something bigger:

  • We embrace diversity and inclusion. Our team is proudly made up of people from across the globe and we see this as one of our greatest strengths.
  • With international offices and a global client portfolio Q Communications continues to grow and you can be part of the journey.

Create Impact:

  • We deliver campaigns for our clients that impact their business and your friends will be talking about at the water cooler.
  • We care about the community we live in and are passionate about giving back. Through our Q Cares program we show our support for causes that we re passionate about.

We live and breathe our values:

Connection | Creativity | Respect | Communication | Passion

Reporting to the Performance Manager, as a Performance Marketing Executive, you will play a crucial role in planning, executing, and optimizing online marketing campaigns across various digital channels. You will work closely with senior team members to drive conversions and ensure our clients achieve their marketing goals. This role requires a blend of creativity, strong analytical skills, proficiency in Microsoft Excel, and a keen interest in staying up to date with the latest marketing trends.

What you will do

  • Assist in developing and implementing social media marketing strategies to engage audiences and drive account growth.
  • Measure and report the performance of all digital marketing campaigns, assessing against set campaign goals.
  • Identify trends, audit performance and optimize spend and performance based on insights.
  • Strategic competitor analysis using tools such as the ads library and google transparency center.
  • Brainstorm new and creative growth strategies and campaign ideas.
  • Analyse data to identify problems and opportunities.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Collaborate with internal departments across teams such as social media, content, and PR.
  • Strong understanding of marketing funnels and objectives, and the ability to develop and execute performance strategies tailored to each stage, ensuring full-funnel campaign effectiveness.
  • Assist in deploying successful marketing campaigns and oversee their implementation from ideation to execution.
  • Stay on top of marketing trends and tools, and proactively seek opportunities to upskill.

Who you are

  • Bachelors degree (or higher) in any related field with a strong quantitative background.
  • Proven experience up to 2 years in performance/ digital marketing.
  • Extensive experience in managing in-house digital performance marketing at technology companies (such as e-commerce, retail, FMCG, hospitality) is preferable.
  • Practical and thorough knowledge of digital marketing tools, including Meta Ads Manager and other media buying channels.
  • Understanding of analytics and current online marketing concepts, strategies, and best practices.
  • Proven ability to set up and manage conversion tracking using tools such as Meta Pixel, Google Tag Manager, and UTM parameters.
  • Familiarity with Google Analytics (GA4), CMS web-analytics, attribution models, and marketing dashboards.
  • Proficiency in Microsoft Excel (pivot tables, VLOOKUP etc.) and PowerPoint for performance reporting. Experience with Looker Studio and Power BI is a plus.
  • Strong technical and data analysis skills.
  • Creative mindset with strong campaign ideation abilities and attention to detail.
  • Strategic and analytical thinking with the ability to translate quantitative and qualitative data into marketing strategies.
  • Excellent written and communication skills.
  • Self-motivated with a can-do approach, and willing to take on new challenges.
  • Basic understanding of SEO and Google analytics.

We look forward to hearing from you-apply now using the link below.

Skills

Digital MarketingConversion TrackingGoogle Tag ManagerMarketing CampaignsMediaOnline MarketingMarketingSocial Media MarketingSeo

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