CRM Executive

We are looking for energetic, customer-focused, and target-driven CRM Executives to join our Automotive team.

The primary responsibility of this role is to contact and follow up with interested customer leads, understand their vehicle requirements, and convert their interest into actual showroom visits and test drives.

Key Responsibilities

• Contact interested customers promptly and professionally.
• Make outbound customer calls and follow-ups in line with assigned daily activity and performance KPIs.
• Engage customers over the phone to understand their vehicle requirements and purchase intentions.
• Provide relevant information about GWM vehicles, current offers, and showroom locations.
• Use strong communication and persuasion skills to encourage customers to visit a GWM showroom.
• Book and confirm showroom appointments and test drives.
• Proactively and consistently follow up with customers who have not yet visited the showroom.
• Handle customer questions and objections effectively and encourage them to take the next step in their purchase journey.
• Follow up on scheduled appointments to improve attendance and minimise no-shows.
• Coordinate closely with showroom Sales Executives to ensure a smooth customer handover.
• Accurately record all customer interactions, follow-ups, appointments, and outcomes in the CRM system.
• Ensure assigned leads are actively managed and followed up without unnecessary delays.
• Achieve assigned KPIs related to calling activity, customer engagement, appointments, actual showroom visits, and test drives.

Qualifications & Experience

• 2–4 years of experience in CRM, telesales, call centre, lead conversion, inside sales, or a similar customer-facing role.
• Strong telephone communication, customer engagement, and persuasion skills.
• Confident and comfortable making a high volume of outbound customer calls and follow-ups.
• Target-driven and motivated by achieving measurable results.
• Ability to handle customer objections and maintain consistent follow-up.
• Experience using CRM or lead-management systems is preferred.
• Automotive experience is an advantage but not mandatory.
• Good English communication skills; additional languages are an advantage