Planys Technologie - Marketing Specialist

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Company Brief:

• Planys is a deep-tech company developing mission-critical robotic and digital systems for defence and strategic infrastructure.
• The company designs and builds unmanned systems and advanced sensing solutions across underwater, maritime, and land domains, with a strong focus on naval, coast guard, and army applications.
• Planys is actively engaged in the development of Unmanned Underwater Vehicles (UUVs) ranging from small to extra-large platforms, along with ruggedised electronic and digital systems for armoured vehicles.
• Leveraging its strong foundation in marine robotics, underwater inspection, and non-destructive evaluation (NDT), Planys integrates defence-grade electronics, sensing, and data analytics to deliver high-reliability systems suitable for harsh operational environments.
• The company combines platform engineering, payload integration, and AI-enabled digital analytics to support situational awareness, asset integrity assessment, and data-driven decision-making for defence forces and strategic asset operators.
• Planys, globally recognized for strategic infrastructure solutions, is now focused on creating a strong and enduring presence in the defence sector, delivering indigenous unmanned and digital systems for the Army, Navy, and Coast Guard.
• (Website: www.planystech.com ).

Roles & Responsibilities:

• Develop and oversee marketing strategies aligned with business goals.
• Plan and execute marketing campaigns across digital, print, and social media platforms.
• Conduct market research to identify new opportunities, target audiences, and competitive trends.
• Manage brand positioning, messaging, and corporate identity consistency.
• Collaborate with the sales and product teams to align marketing initiatives with business objectives.
• Monitor and analyze campaign performance metrics; prepare reports and recommendations.
• Oversee content creation, promotional materials, and advertising efforts.
• Manage budgets and ensure effective allocation of marketing resources.
• Coordinate with external agencies, vendors, and media partners.
• Organize events, trade shows, and promotional activities.
• Will be required to travel international, as per business required