Digital Marketing Analyst

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
2-4 years
Kolkata
Digital Marketing/Marketing
Work From Home
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Job Description

What role you will play in team: Analyze digital marketing data to identify trends and insights to improve campaign performance.

What you will do: Track key metrics, create reports, and provide recommendations for improvement.

Key responsibility:

  • Track key digital marketing metrics (website traffic, social media engagement, email open rates).
  • Analyze digital marketing data to identify trends and insights.
  • Create reports and dashboards to visualize marketing performance.
  • Provide recommendations for improving marketing campaigns.
  • Use analytics tools to track and measure campaign effectiveness.
  • Stay up-to-date on the latest digital marketing trends and technologies.

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Analytics, or a related field.
  • 2-4 years of experience in digital marketing analysis.
  • Experience with Google Analytics and other digital analytics tools.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.

Benefits Included:

  • Competitive salary and benefits.
  • Opportunities for career advancement.
  • Collaborative work environment.
  • Health insurance.

A Day in the Life: A typical day includes collecting and analyzing data, creating reports, identifying trends and making recommendations based on the data.

Skills

Digital Marketing AnalyticsGoogle AnalyticsData AnalysisReportingData Visualization

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