Email Marketing Specialist

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
1-2 years
Bangalore
Digital Marketing/Marketing
Hybrid
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: Develop and execute email marketing campaigns that drive customer engagement and increase sales. You will work closely with the marketing team to ensure brand consistency and achieve marketing goals.

What you will do: Segment email lists, create compelling email content, and monitor campaign performance. You will analyze data to optimize campaigns for better results.

Key responsibility:

  • Develop and implement email marketing strategies.
  • Segment email lists based on customer behavior and demographics.
  • Create engaging and effective email content.
  • Manage email campaigns using email marketing platforms.
  • Track and analyze email campaign performance.
  • Optimize email campaigns based on data and insights.
  • Maintain email lists and ensure compliance with regulations.

Required Qualification and Skills:

  • Bachelor's degree in marketing or a related field.
  • 1-2 years of experience in email marketing.
  • Experience with email marketing platforms (Mailchimp, Constant Contact, etc.).
  • Strong understanding of email marketing best practices.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving skills.

Benefits Included:

  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • Positive and supportive work environment.
  • Work from home option

A Day in the Life: A typical day involves planning, creating, scheduling, analyzing email marketing performance, and optimizing campaigns.

Skills

Email MarketingMailchimpConstant ContactEmail AutomationA/B TestingSegmentationEmail Copywriting

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