E-Commerce Head - Retail/Fashion

E-commerce Sales Head / E-commerce Manager

Please Note:

This is a revenue-driven leadership role responsible for three key verticals Online Sales (Revenue Generation), Growth Strategy, and Supply Chain Operations including inventory, procurement, and logistics.

We are seeking an experienced E-commerce Leader to set up, scale, and manage our entire online business from scratch. This role oversees the full P&L of the e-commerce vertical, ensuring seamless website & marketplace operations, strong customer experience, cross-functional coordination, and consistent revenue growth.

• Key Responsibilities
• 1. Revenue & Strategy Ownership
• Architect the full e-commerce ecosystem from scratch — D2C platform, marketplace stack, OMS/ERP, CRM, and analytics infrastructure.
• Own revenue KPIs: Revenue Growth %, CVR, AOV, CLTV, ROAS efficiency, Sell-through, RTO %.
• Drive brand acceleration using digital + offline tech: Programmatic DSPs, DOOH networks, OOH tech platforms, OTT ad integrations, CRM automation , and omni-channel tracking models.

• 2. Website & Platform Management
• Oversee the architecture, UX, functionality, and performance of the company’s e-commerce website.
• Manage product listings, pricing, promotions, and real-time inventory syncing.
• Ensure seamless buying journeys with high conversion and low drop-off rates.

• 3. Marketplace Operations
• Lead operations and sales across Amazon, Flipkart, Myntra, Ajio , etc
• Improve listing quality, buy-box %, return/RTO % , and marketplace ranking.
• Drive visibility, ranking, and sales through operational excellence and platform-specific strategy.

• 4. Supply Chain, Inventory & Fulfilment
• Coordinate with procurement, inventory, warehouse, and logistics teams for smooth order flow.
• Oversee inventory planning, replenishment, and stock accuracy across channels.
• Ensure timely fulfillment, shipment accuracy, and logistical cost optimization.

• 5. Marketing & Growth Strategy
• Marketing Budget planning . Brand collaboration.
• Monthly SKU Analysis , P & L .
• Offline Activity to promote brand & drive ales.
• Drive full-funnel growth: awareness acquisition retention

• 6. Customer Experience & Operations
• Monitor end-to-end customer journey and resolve escalations efficiently.
• Implement customer retention, loyalty, and lifecycle strategies.
• Improve NPS, return rates , and overall customer satisfaction metrics.

• 7. Reporting
• Build dashboards for sales, funnel metrics, COCA, ROAS, CLTV, inventory, and marketplace performance
• Use GA4, Looker Studio, SQL/Sheets, and BI tools for insights and forecasting

Required Skills & Qualifications

• > E-commerce Platforms: Shopify / WooCommerce / Magento.
• >OMS/ERP: Unicommerce, Vinculum, SAP/Zoho/NetSuite
• >Analytics: GA4, GTM, Looker Studio, Heatmaps, CRO tools
• >Marketplaces: Seller Central, Myntra Partner Panel, Ajio Vendor Panel
• >Media Tech: Programmatic DSPs(Demand-Side Platforms), OOH/DOOH planning, OTT ad platforms
• >Advanced Excel/Sheets, Reporting Dashboards, Forecasting Models
• >MBA/PGDM preferred (any specialization).