Product Category Specialist

Role & responsibilities

The Product Category Specialist is responsible for managing, optimizing, and growing assigned product categories. This role combines market analysis, product lifecycle management, supplier coordination, and cross-functional collaboration to ensure category profitability, competitiveness, and alignment with customer needs.

• Key Responsibilities:
• Category Management
• Own and manage assigned product categories end-to-end.
• Develop and execute category strategies aligned with business goals.
• Monitor category performance (sales, margin, inventory, assortment).

• Product & Assortment Planning:
• Analyze customer needs, market trends, and competitor offerings.
• Optimize product assortment, pricing, and positioning.
• Manage product lifecycle including launches, updates, and phase-outs.
• Collaborate with sales, marketing, supply chain, and merchandising teams.
• Support marketing campaigns, promotions, and product launches.

• Data & Performance Analysis:
• Use data insights to recommend improvements and growth opportunities.
• Prepare category reports and presentations for leadership.

• Operational Excellence:
• Ensure accurate product data, specifications, and documentation.
• Support forecasting, demand planning, and inventory optimization.
• Ensure compliance with quality, regulatory, and company standards.

• Required Qualifications:
• Bachelors degree in Business, Marketing, Supply Chain, or related field.
• 2–5 years of experience in category management, product management, or merchandising.
• Strong analytical skills with experience using Excel, BI tools, or dashboards.
• Understanding of market research, pricing strategies, and product lifecycle.
• Excellent communication and stakeholder management skills.

• Preferred Skills & Experience:
• Experience in retail, e-commerce, FMCG, or relevant industry.
• Familiarity with ERP, PIM, or inventory management systems.
• Ability to manage multiple products and priorities simultaneously.
• Commercial mindset with strong problem-solving skills.