Digital Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
1-2 years
Chennai
Digital Marketing/Marketing
Hybrid
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: Execute digital marketing strategies across multiple channels, driving lead generation and brand awareness.

What you will do: Manage and optimize paid advertising campaigns on Google Ads and other platforms.

Key responsibility:

  • Develop and implement digital marketing strategies across various channels (SEO, SEM, social media, email).
  • Manage and optimize paid advertising campaigns on platforms like Google Ads and social media.
  • Track and analyze campaign performance, and report on key metrics (website traffic, leads, conversions).
  • Stay updated with the latest digital marketing trends and best practices.
  • Collaborate with the content and design teams to create engaging marketing materials.
  • Conduct keyword research and competitor analysis.

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Digital Marketing, or related field.
  • 1-2 years of experience in digital marketing.
  • Proficiency in Google Ads, Google Analytics, and other digital marketing tools.
  • Strong analytical skills and ability to interpret data.
  • Experience with social media marketing and content creation.
  • Excellent communication and reporting skills.

Benefits Included:

  • Competitive salary and comprehensive benefits package.
  • Opportunities for professional development and career advancement.
  • Supportive and collaborative team environment.
  • Opportunities to work on diverse projects and technologies.
  • Regular training and development programs.

A Day in the Life: You will be immersed in managing digital marketing campaigns, analyzing data, optimizing performance, and reporting on results to improve strategies.

Skills

Digital MarketingGoogle AdsGoogle AnalyticsSocial Media MarketingContent CreationData Analysis

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