Search Engine Marketing (SEM) Specialist

What role you will play in team: You will be a key member of our SEM team responsible for managing and optimizing paid search campaigns across different platforms.

What you will do: Manage PPC campaigns, track campaign performance, and generate reports to show ROI.

Key responsibility:

• Develop and implement SEM strategies for various clients.
• Manage paid search campaigns across Google Ads, Bing Ads, and other platforms.
• Conduct keyword research and targeting.
• Create and optimize ad copy and landing pages.
• Track campaign performance and analyze key metrics (e.g., CTR, conversion rate, CPA).
• Prepare regular performance reports and provide insights.

Required Qualification and Skills:

• Bachelor's degree in Marketing, Advertising, or a related field.
• 2-4 years of experience in SEM.
• Proven experience managing and optimizing paid search campaigns.
• Proficiency in using Google Ads, Bing Ads, and other SEM platforms.
• Strong analytical and data-driven approach.
• Excellent communication and presentation skills.

Benefits Included:

• Competitive salary and comprehensive benefits package.
• Opportunities for professional development and career growth.
• A supportive and collaborative work environment.
• Opportunities to work on challenging and rewarding projects.
• Work-life balance.

A Day in the Life: Your day might involve analyzing campaign performance, adjusting bids and keywords, creating new ad copy, and collaborating with the team to optimize campaigns for better results.