Senior Creative Strategist

Department: Creative Team

Required Skills :

Copywriting, scriptwriting, proofreading, creative visualization, team management, campaign

planning

Role and Responsibilities:

• ? Carrying out creative duties on multiple brands from different industries ranging from
• campaign planning and ideation to scriptwriting and copywriting.
• ? Managing a team of 2-4 junior creative resources that do more of the execution on all
• ideas based on the direction you give them.
• ? Working with the New Business team on all creative ideation and a creative showcase for
• any pitch
• ? Presenting the entire creative plan for any campaign or narrating any script to clients on
• any brand
• ? Ensuring the creative work is up to an award winning standard and following up by
• applying for various awards to bring recognition to the team
• ? Reporting to the Creative Lead who will provide overall direction, feedback and
• references for campaigns or other creative tasks
• ? Coordinating with the Integrated Solutions Team (account planning + client servicing) on
• a daily basis on any task ranging from a topical post on a brand to an annual campaign
• strategy
• ? Providing visual direction to the graphic design team on any idea or concept that comes
• from your team
• ? Understanding and breaking down the brief to the junior creatives in order to ensure a
• more smooth and efficient process
• ? Working on revisions on all tasks based on internal or external feedback and setting and
• sticking to self-set practical, realistic timelines that allow enough time for ideation and
• finesse but also meet client goals
• ? Be actively present through each part of the production process from idea until the final
• product is uploaded, whether it is for an event, a shoot, a post or any other creative
• articulation of an idea
• ? Carry out in-depth research about the brand and its competition, its target audience and
• ensure you are fully aware of what the brand needs at all times
• ? Be completely up-to-date and aware of all developments in your field, as well as fully
• updated with news or online trends