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Job Description
- Preparing a marketing plan and strategy to meet the company goals
- Preparing a marketing budget to meet the marketing plan
- Understand and report competitor landscape
- Driving brand building activities for the company
- Direct marketing by visiting prospects to market the products and establish company credibility.
- Understanding customer profile and their existing capacity, future plans etc..
- Understanding the customer needs & requirements and position the products
- To overlook marketing collaterals i.e. product catalogs, company & product presentations, preparing content for digital marketing, value proposition presentations, product photos & videos, white papers.
- Preparing product USP's, differentiators w.r.t. competitor products
- Skill and competency mapping for the marketing team
- Performance appraisal for the team and motivate team for better performance
- Prepare and maintain Contracts and NDA
- Monthly MIS reports for the team to be reviewed with management
- Suitable training to be facilitated to team for better performance & growth of the team
- We feel you will fit the role well if you possess the following;
- Any degree. MBA is preferred.
- Proficiency in English (Multi-lingual will be an added advantage)
- About 8 - 10 years of experience in marketing industrial products will be preferred
- Knowledge on industrial product marketing and strategies
- Self-motivated professional with a result-oriented approach
- Good presentation Skills
- Love traveling and meeting customers, brand building & maintaining relationships
- A flair for understanding customer preferences, pain points and pitching in the right way
- Habituated to a disciplined & systematic way of working, preparing well
- Good at handling a team and driving the team for success
Skills
Product PositioningBudgetingPositioningIndustrialBuildingDigitalPresentationDigital MarketingDigital MarketingDirect MarketingMarketingProduct MarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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