Influencer Marketing Executive

• Identify and research relevant influencers, bloggers, and content creators across Instagram and YouTube.
• Build and maintain relationships with influencers for brand collaborations.
• Reach out to influencers and negotiate collaboration terms, pricing, and deliverables.
• Plan and execute influencer marketing campaigns to increase brand awareness and generate leads.
• Coordinate with influencers for reels, stories, posts, and promotional videos.
• Manage end-to-end influencer collaboration activities, from outreach to campaign completion.
• Track campaign performance, engagement, reach, leads, and conversions.
• Maintain an updated database of influencers and collaboration records.
• Research trending content formats and identify new influencer marketing opportunities.
• Coordinate with the internal marketing team to ensure timely campaign execution.

Preferred candidate profile

• 02 years of experience in Influencer Marketing, Social Media Marketing, or Brand Partnerships.
• Kannada language proficiency is mandatory.
• Excellent verbal and written communication skills.
• Strong negotiation and relationship-management abilities.
• Good understanding of Instagram, YouTube, and other social media platforms.
• Knowledge of influencer outreach and collaboration strategies.
• Creative thinking and awareness of current social media trends.
• Ability to coordinate with multiple influencers and manage deadlines.

Perks and benefits

PF