Digital Marketing Specialist

Roles & Responsibilities:

• Run and optimize Meta (Facebook/Instagram) & Google Ads for lead generation.
• Manage social media pages (Instagram, Facebook, GBP, YouTube) with daily posts.
• Plan and coordinate marketing content with design/video teams.
• Improve website performance through SEO and landing page optimization.
• Track and report campaign performance using analytics tools.
• Support local marketing activities, festive campaigns & collaborations.
• Coordinate with sales team for lead follow-up and conversion.
• Research competitor strategies & suggest innovative marketing ideas.
• Requirements- Graduate (Marketing/Business preferred).
• 1-2 years experience in digital or social media marketing.
• Knowledge of Meta Ads Manager, Google Ads, SEO/SEM, Google Analytics.
• Creative communication skills; proficiency in Canva & MS Excel.
• Organized, self-driven, and target-focused.

Key KPIs:

• Lead generation & conversion performance
• Social media growth & engagement
• Website traffic improvement
• CPL, ROAS & overall brand visibility
• Benefits
• Digital marketing skill development
• Growth opportunities & performance incentives
• Employee discounts at WOW Detailing & Caf Mysa

• Dynamic and innovative work culture