Brand Manager - Neuropsychiatry

BRAND MANAGER - NEUROPSYCHIATRY

We are seeking a result-oriented Brand Manager to drive brand strategy, product positioning and marketing initiatives for our Neuropsychiatry division.

The incumbent will be responsible for developing and executing brand plans, supporting new product launches, driving prescription generation, and strengthening brand equity in the ethical pharmaceutical market.

Key Responsibilities:

• Brand Strategy: Develop and execute brand plans to drive growth, market share, and profitability.
• Product Launches: Plan and execute new product launches, positioning, and promotional strategies.
• Marketing Initiatives: Design impactful campaigns, promotional inputs, and scientific communication materials.
• Sales Force Enablement: Conduct product training and equip field teams with effective marketing tools.
• Market Intelligence: Analyze market trends, competitor activities, prescription data, and brand performance.
• Portfolio Management: Identify opportunities for brand expansion and product lifecycle management.
• Cross-functional Collaboration: Work closely with Sales, Medical, and other teams to ensure effective execution.
• Performance Monitoring: Track brand KPIs, marketing budgets, and campaign effectiveness.

Preferred Candidate Profile:

Science graduate with an MBA/PGDM in Marketing and 5+ years of relevant experience in pharmaceutical brand/product management. Candidates with CNS/CVS therapy exposure and new product launch experience will be preferred.

Apply through the job posting or share your resumes at [HIDDEN TEXT]