Regional Lead - Horeca/B2B Sales - South - Coffee Machines/Retail

Regional Lead - South (Horeca/B2B Sales) for a retail firm (premium coffee machines) in Bangalore

Key Responsibilities:

1. Sales Execution & Target Achievement:
- Achieve monthly and quarterly sales targets across the South region.
- Identify and onboard new HoReCa accounts including hotels, restaurants, cafs, QSRs, and catering businesses.
- Drive professional coffee machine placements and product penetration.
- Maximize product sales through strategic pitching and upselling.
2. Market Development & Expansion:
- Map the HoReCa ecosystem across South India to identify growth clusters.
- Conduct regular market visits to build brand visibility and strengthen customer connect.
- Track competitor activities and provide insights for strategic decisions.
3. Client Relationship Management:
- Build and maintain strong client relationships to support long-term business.
- Understand customer needs and provide suitable product and machine solutions.
- Ensure high service standards and coordinate with internal teams for smooth operations.
4. Operations & Coordination:
- Work closely with supply chain for timely deliveries and inventory planning.
- Coordinate with marketing for regional activities, sampling, and promotions.
- Support machine installation, training, and service coordination as required.
5. Reporting & Analytics:
- Maintain updated records of leads, pipelines, placements, and closures.
- Provide weekly sales reports, forecasts, and performance tracking.
- Use CRM tools to ensure data accuracy and transparency.
Qualifications & Skills:
- Degree in Business, Sales, Marketing, Hospitality, or related field.
- Should have experience in HoReCa B2B sales (Food & Beverage or Coffee preferred).
- Strong understanding of the HoReCa landscape in South India.
- Excellent communication, negotiation, and relationship-building skills.
- Ability to work independently and manage field operations across multiple cities.
- Proficiency in CRM and basic sales reporting tools.
- Target-driven mindset with strong execution capability.