Influencer Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
0-1 years
Mumbai, Maharashtra
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

Experience: 6 months to 3 years

Who are you

  • You are early in your influencer marketing journey but already deeply curious about creators, internet culture, and digital storytelling.
  • You enjoy working in fast-moving environments where ideas quickly turn into live content.
  • You are organised, proactive, and comfortable coordinating across multiple moving pieces from creator conversations to internal approvals.
  • At the same time, you keep a sharp eye on trends, memes, and platform shifts that influence how audiences engage with content.
  • This role is ideal for someone who enjoys both execution and creative thinking someone who can help turn influencer ideas into campaigns that feel relevant, timely, and culturally aware.

What will you do

  • Support the execution of influencer and meme marketing campaigns across assigned brands.
  • Identify and research creators across platforms based on campaign objectives, audience fit, and cultural relevance.
  • Assist with creator outreach, coordination, timelines, and deliverables to ensure campaigns move smoothly.
  • Share briefs, references, and content guidelines with creators to ensure clarity and alignment.
  • Coordinate with internal teams including strategy, creative, and brand teams to ensure influencer content aligns with campaign goals.
  • Track campaign progress, creator deliverables, and timelines across multiple live projects.
  • Maintain creator databases, outreach logs, campaign trackers, and documentation.
  • Monitor emerging trends, meme formats, and creator movements and share relevant insights with the team.
  • Support campaign reporting by compiling campaign data, creator outputs, and performance insights.

Skills

Influencer MarketingMarketing CampaignsMarketing

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