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Job Description
Marketing & CRM Associate
Location: Gurgaon
Experience: Minimum 2 years
Role Overview
We are looking for a proactive and detail-oriented Marketing & CRM Associate to manage our customer communication journeys and engagement campaigns. The ideal candidate will have hands-on experience with CRM tools and a passion for delivering exceptional customer experiences.
Key Responsibilities
- Plan and execute CRM campaigns across SMS, WhatsApp, Email, and App using MoEngage and Gupshup.
- Segment customers and personalize communications to improve engagement and retention.
- Track campaign performance and analyze data using Excel and Google Sheets.
- Coordinate with marketing, sales, and customer success teams to enhance the overall customer journey.
- Maintain a strong customer-first mindset in all communications.
Requirements
- Minimum 2 years of experience in CRM, digital marketing, or customer engagement.
- Proficiency in Excel and Google Sheets (formulas, pivot tables, analytics).
- Mandatory experience using MoEngage and Gupshup platforms.
- Excellent communication and coordination skills.
- Strong analytical thinking and a customer-centric attitude.
Skills
Digital MarketingCampaign PerformanceMarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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