98+ Applicants
Posted: 8 months ago
12-16 years
All India
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Posted: 8 months ago
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Applicants: 98+
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Job Description
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**Role Overview:**
As a dynamic and strategic marketing leader at SOMFY, you will be responsible for heading the Value Proposition & Marketing Activation function in the Expansion Market region. Your role will involve developing customer-centric value propositions for Building & Construction solutions and driving their deployment through integrated marketing tools and campaigns. Collaboration with cross-functional teams will be crucial to align messaging, drive engagement, and support business growth in diverse markets.
**Key Responsibilities:**
- Lead the creation, refinement, and management of value propositions for key business segments and product lines.
- Drive alignment between customer needs, market insights, and company strengths to craft compelling propositions for various stakeholders.
- Translate value propositions into engaging marketing materials such as white papers, presentations, brochures, digital content, and more.
- Execute content strategy for campaigns across multiple platforms including online, offline, events, and social media.
- Enable sales teams with relevant messaging, tools, and collateral to effectively articulate the value proposition.
- Serve as the lead for strategic messaging and customer value communication, ensuring regional adaptation while maintaining brand coherence.
**Qualifications:**
- Bachelor's degree in Marketing, Business, Architecture, Engineering, or related fields; MBA preferred.
- 12+ years of experience in B2B/B2C marketing or strategy, preferably in Building & Construction or related sectors.
- Proven track record of developing and deploying value propositions across multi-country markets.
- Deep understanding of the construction ecosystem and regional business dynamics.
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- Strong leadership, communication, and stakeholder management skills.
- Proficiency in content management systems, digital marketing tools, and CRM platforms is preferred.
- Excellent writing, storytelling, and visual communication abilities.
- Bilingual or multilingual skills are a plus.
- Familiarity with sustainable construction, smart building systems, or automation technologies is advantageous.
**Note:** Please mention your current and expected salary, as well as notice period in the CV.
*The protection of our candidates" personal data is a commitment of Somfy Group. Therefore, we ask all candidates to submit their applications exclusively via our secure system, and not through email or postal.*,
Skills
StorytellingMultilingual SkillsGovernanceVisual CommunicationMarketingIntegrated MarketingCRM PlatformsSmart Building SystemsSales EnablementDigital MarketingBilingual SkillsAutomation TechnologiesStakeholder LeadershipWritingContent Management SystemsValue Proposition DevelopmentSustainable ConstructionInternal TrainingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
30 Oct 25, 11:19 AM IST
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