Digital Marketing Associate - PPC

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
1-3 years
Ahmedabad
Digital Marketing/Marketing
Work From Office
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Job Description

What role you will play in team: You will be a key player in our PPC team, managing and optimizing paid advertising campaigns across various platforms.

What you will do: You will plan, execute, and analyze paid search campaigns, ensuring maximum ROI and achieving marketing objectives.

Key responsibility:

  • Manage and optimize paid search campaigns across Google Ads, Bing Ads, and other relevant platforms.
  • Conduct keyword research and analysis to identify relevant keywords with high potential.
  • Develop and implement effective bidding strategies to maximize ROI.
  • Track and analyze campaign performance using various metrics (clicks, impressions, conversions, etc.).

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1-3 years of experience in PPC advertising (preferred).
  • Strong understanding of PPC principles and best practices.
  • Proficiency in using Google Ads and other PPC platforms.
  • Excellent analytical and problem-solving skills.
  • Ability to manage multiple campaigns simultaneously.

Benefits Included:

  • Competitive salary and benefits package.
  • Opportunities for professional development and advancement.
  • Positive and collaborative work environment.
  • Health insurance.
  • Performance bonuses.

A Day in the Life: A day involves managing campaigns, analyzing data, optimizing bids, and reporting on performance.

Skills

PPCGoogle AdsBing AdsKeyword ResearchBidding StrategiesCampaign OptimizationData AnalysisReporting

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