Assistant Manager - Ad Operations, Digital Business

Sony Pictures Networks India is seeking smart, driven and experienced Assistant Manager - Ad Sales. The incumbent is responsible to manage, execute, and optimize digital advertising campaigns across multiple platforms. The role involves close coordination with sales and analytics teams to ensure smooth campaign delivery, performance optimization, and revenue growth, and will be based in the regional Gurgaon office. The ideal candidate will be focused on sales enablement, have an eye for detail, and will have had some experience of being part of a technically skilled team that has delivered successful results in a solutions-first environment.

Education: Graduate Degree or B-Tech Preferred / MBA (Preferred)

Experience: 4+ years experience in Digital background.

Key Responsibilities:

• Strong knowledge of ad servers (e.g., Google Ad Manager, Sizmek, Campaign Manager 360).
• Excellent troubleshooting, analytical, and problem-solving skills.
• Ensure campaigns deliver as per booked impressions, clicks, or conversions.
• Strong attention to detail and ability to manage multiple campaigns simultaneously.
• Ensure accurate implementation of creatives, targeting, budgets, and tracking pixels.
• Manage end-to-end campaign execution from brief to closure.
• Monitor pacing, performance, and inventory utilization.
• Communicate campaign status, risks, and escalations proactively.
• Share insights and recommendations with internal stakeholders.

Critical Competencies:

• Behavioural
• Strong Analytical Skills
• Should be able to multitask
• Strong communication skills
• Should have tactical approach

• Technical
• Google Ad Manager
• Excel and PowerPoint
• Google Analytics
• Sales Force or similar tool

Other Personal Characteristics:

• Should be well networked and connected.
• A proven record of achieving business and individual goals
• Concise yet inspiring communicator.
• Understanding of data and analytics
• Excellent communication skills and interpersonal skills
• Highly Motivated
• Strong executor who is proactive and anticipates evolving business needs

Why join us

Sony Pictures Networks is home to some of Indias leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, Sony TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!

• Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.
• Our independent production venture- Studio Next has already made its mark with original content and IPs for TV and Digital Media.
• But our quest to Go Beyond doesnt end there. Neither does our search to find people who can take us there.
• We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self Philosophy and are recognised as a Great Place to Work.

• Great Place to Work Institute- Ranked as one of the Great Places to Work for since 5 years
• Included in the Hall of Fame as a part of the Working Mother & Avtar Best Companies for Women in India study- Ranked amongst 100 Best Companies for Women In India
• ET Human Capital Awards 2021- Winner across multiple categories
• Brandon Hall Group HCM Excellence Award - Outstanding Learning Practices.

The biggest award of course is the thrill our employees feel when they can Tell Stories Beyond the Ordinary!