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Job Description
Senior Manager - Marketing, Tamil ( new initiative)
Location: Chennai| Function: Marketing | Reports to: Head – Marketing, Regional
Purpose
The position is responsible for leading marketing strategy, brand-building, and consumer-centric initiatives, aiming to drive market share growth, GRP and revenue targets, and strengthen audience engagement. We are looking for a strategic leader who can balance creative, consumer-centric initiatives with revenue targets and cross-channel priorities, while fostering strong collaboration across Programming, OAP, Sales, Distribution, and external partners. The ideal candidate will hold high accountability for strategic campaigns, high-profile launches, and measurable business outcomes.
Key Responsibilities
- Brand Saliency & Consumer Engagement
- Plan and execute activities to maintain and enhance brand saliency and hygiene.
- Drive consumer and trade campaigns via social, email, and other channels.
- Support Sales and Distribution initiatives to impr
Skills
MarketingMarketing ManagerIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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