Group Marketing Manager - Mall Experience

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
5-8 years
Dubai - United Arab Emirates (UAE)
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

  • Manage & optimize campaigns on Meta, Google Ads, and other platforms to maintain strong performance metrics.
  • Monitor budgets, KPIs, and campaign health, ensuring cost efficiency and lead quality.
  • Develop and execute new campaign strategies, including A/B testing and creative optimization.
  • Conduct market & competitor research to identify trends and improve targeting.
  • Ensure seamless tracking & reporting, using tools like Google Analytics and Hotjar.
  • Implement remarketing strategies across multiple platforms to maximize conversions.
  • Collaborate with sales & creative teams to align marketing efforts with business goals.
  • Audit campaign workflows to ensure proper lead flow and response times.
  • Proactively troubleshoot & improve underperforming campaigns.

Skills

Google AdsOptimizationMarketingMarketing Manager

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