Assistant Manager Sales Marketing

Location:Pan India (Excluding Mumbai & Gujarat)

Experience:12 Years (B2B Industrial Sales)

Qualification:B.E./B.Tech Mechanical / Electrical / Chemical Engineering

Company Description

Founded in 2012, Sparrow Risk Management is an industry leader in Manufacturing Excellence, Sustainability, Environmental Health and Safety (EHS), Risk, and Engineering services. With a presence in over 14 countries and expertise in over 2100 projects, Sparrow provides innovative and technology-driven solutions like its flagship software, IndustryOS, which enables digital transformation in manufacturing. The company integrates risk management with engineering to ensure safety, performance optimization, and sustainability for its 360+ clients across various sectors. Headquartered in India, Sparrows team of over 110 professionals is dedicated to setting new standards for efficiency and safety in the global manufacturing industry.

What You Will Market & Sell

You will be responsible for promoting and closing:

• High-Impact EHS Consulting (Risk Management, Design and Engineering Studies Perspective Electrical, Fire and Process Safety).
• World-Class Technology & Digital Solutions for Manufacturing
• Engineering-led Risk & Safety Assessments

Role Overview

We are seeking a high-energy, technically proficient Sales & Marketing Executive who understands the language of the shop floor and can convert technical complexity into high-value business propositions.

This is an end-to-end sales ownership role from lead generation and site visits to final negotiations, deal closure, invoicing, and payment follow-ups.

The ideal candidate is comfortable visiting industrial sites, interacting with Plant Heads and EHS Leaders, and driving structured technical discussions with internal engineering teams (specially the decision makers)

Key Responsibilities

1. Business Development & Market Penetration

• Identify and penetrate new B2B accounts across manufacturing, chemical, and industrial sectors across Pan India (excluding Mumbai & Gujarat).
• Conduct industrial area visits (minimum twice per month).
• Generate new leads through field networking and structured outreach.

2. Technical Consultative Selling

• Leverage your engineering background to understand:
• Shop floor operations
• Safety & compliance challenges
• Utility & maintenance risks
• Translate client pain points into tailored consulting and digital solutions.
• Arrange and coordinate technical discussions between client teams and Sparrows engineering experts.

3. Sales Lifecycle Management

• Prospect, qualify leads, conduct presentations.
• Manage long sales cycles involving multi-stakeholder negotiations.
• Close high-value consulting contracts.

4. Relationship Management & Growth

• Build long-term client relationships to ensure:
• Repeat business
• Cross-selling & upselling
• Strategic account development
• Track industry trends, competitor activities, and regulatory developments.

• Maintain structured sales pipeline & forecasting using CRM tools.
• Coordinate proposal preparation with internal teams.
• Support invoicing process post project confirmation.
• Follow up for timely payments and ensure revenue realization.

Requirements

• B.E./B.Tech in Mechanical, Electrical, or Chemical Engineering.
• 12 years of proven B2B Sales experience in:
• Industrial equipment
• Engineering consultancy
• Technical services
• Experience handling long sales cycles & multi-stakeholder negotiations.
• Strong understanding of industrial shop floor operations and safety standards.
• Excellent communication and presentation skills in English & Hindi.
• Willingness to travel across India (minimum 2 trips per month).

Performance & Incentives

• Competitive Fixed Salary
• Quarterly Performance Bonusbased on:
• Project closures
• New client acquisition
• Revenue generation
• Travel reimbursement as per company policy.