Digital Marketing Executive

• We are looking for Digital Marketing Executive for our organization.
• Work experience: 2 to 3 Years
• Work location: Puducherry, India
• Key Responsibilities:

• Digital marketing campaigns across Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and email automation platforms.
• Manage SEO/SEM strategies using Google Search Console, Google Analytics 4 (GA4), Ahrefs, or SEMrush.
• Leverage marketing automation tools to design workflows, segment audiences, and nurture leads.
• Run and report on A/B testing using tools like latest tools.
• Monitor performance KPIs such as CPC, CTR, CPL, CAC, and ROAS.
• Collaborate cross-functionally with content, design, and sales teams to align messaging and lead generation efforts.

Required Skills & Tools:

• Marketing Tools: Google Ads, Meta Ads, LinkedIn Ads, Google Tag Manager, Brevo or similar automation tools
• SEO & SEM: SEMrush, Screaming Frog
• Email Marketing: Mailchimp, Brevo, or SendGrid
• Design Tools: Adobe, Figma (basic knowledge preferred)
• CRM Integration: Experience with Zoho, HubSpot, or Salesforce is a plus

Qualifications:

• Bachelors degree or Master of Business Administration in Marketing.
• Certification in Digital Media, Communications, or related field are preferred.
• 23 years of experience in digital marketing or performance marketing roles.
• Certification in Google Ads, Meta Blueprint, or HubSpot is a plus

If interested, kindly send your resume to [HIDDEN TEXT]