Google Analytics Analyst

Ability to setup, configure and administer the Google Analytics platform

• Setup and configure the mobile and web apps for usage for Google Analytics

• Provide Insights using Data Analysis Techniques

• Good understanding of business intelligence tools including Excel, SQL, and Tableau.

• Strong analytical and problem-solving skills.

• Implementing (setting up), configuring and managing the Google Analytics platform

as an Admin

• Setting up mobile app and web app analytics events to capture user actions


• Setting up funnels, custom attributes and other advanced google analytics

functions

• Organizing and analysing data from the Google Analytics platform in a variety of

ways to provide actionable suggestions or solutions based on that data

Responsibilities

• Act as the primary point of contact for all Digital analytics initiatives, lead

workshops, gather analytics requirements and design solutions according to the

requirements

• Large scale transformation including overseeing management of existing Google

analytics “Universal” platform and transition to new Google Analytics GA4 platform

• Strategic research, design, build, implementation and adoption of Google Analytics

and other analytics platforms

• Guide and shape the Analytics program comprising Customer journey analytics,

Core measurement and reporting capability

• Able to work in Enterprise agile environment


• Interact with executive management, business operations, product management,

customer success, sales and marketing and technical teams to deliver end-to-end

solutions

• Build and run Analytics tools


• Guide the Analytics teams to define and deliver business value


• Collaborate with data science teams to build Analytics insights


• Drive better understanding of customer journey, conversion and optimisation

opportunities to improve revenue

• Build out of performance reporting dashboards using tools such as Google Data

studio, Tableau etc