Vice President - Revenue - Online Channels - Kitchenware

Hiring: VP, Revenue (Online Channels)

Location: Bangalore - Type: Full-time - Experience: 10 - 15 years

Company: A fast-growing healthy kitchenware brand (confidential)

The role:

Own and scale the online business across D2C, marketplaces, and quick commerce, with full accountability for channel P&L, revenue, contribution margins, availability, and market share. This is a hands-on role: you'll go from the annual plan down to SKU-level performance, campaign efficiency, pricing, inventory, and platform negotiations.

What you'll own:

• Revenue and P&L: Targets, budgets, pricing, promotions, and platform costs, with a focus on healthy GM, CM1, and CM2, not just gross sales
• D2C website: Conversion, AOV, CAC, ROAS, MER, prepaid share, RTO, and repeat purchase
• Marketplaces (Amazon, Flipkart, Myntra/Ajio): Platform relationships, ad efficiency, listings, ratings, organic ranking, and CM2
• Quick commerce (Blinkit, Zepto, Instamart): Commercials, visibility, fill rates, dark-store productivity, and profitable expansion
• Availability and inventory: Working with Supply Chain and Operations to prevent stock-outs while managing inventory days and working capital
• Growth strategy: Finding the next 10Cr, 50Cr, and 100Cr of profitable online growth across channels, categories, and geographies
• Team: Building and leading channel teams that think like business owners, with clear weekly and monthly operating rhythms

What we're looking for:

• 10 - 15 years in ecommerce, D2C, marketplaces, or consumer businesses
• Proven track record scaling a significant online business and owning a meaningful P&L
• Hands-on experience across D2C website, Amazon/Flipkart, and Quick Commerce
• Strong grasp of unit economics, CAC, ROAS, MER, and marketplace advertising
• Strong platform relationships and negotiation skills
• Analytical depth, comfortable in SKU and channel-level data
• Proven ability to build and lead high-performing teams

You'll do well here if you:

• Ask what happened to CM2 before celebrating revenue
• Treat availability as a revenue problem, not just an operations problem
• Know when to dig into details and when to let your team own the solution
• Think like the owner of the whole online business, not of individual channels