An AI agent that applies to roles like this on employers' own sites. 25 applications free, no card needed.
Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.
Job Description
Description:
Role Summary:
Lead end-to-end category strategy and business growth for a core product portfolio. Own P&L, drive innovation, and translate consumer insights into market winning plans.
Key Responsibilities:
- Own category vision, strategy, & annual business plan aligned with growth objectives.
- Lead consumer insight discovery and translate findings into actionable strategies.
- Drive new product development (NPD) pipeline from consumer need to launch execution.
- Develop integrated marketing & communication plans across ATL, BTL, digital & shopper channels.
- Monitor market, competition and category trends to optimize strategy.
- Collaborate with cross-functional teams (Sales, R&D, Supply Chain, Finance).
- Manage category budget and ensure ROI on marketing initiatives.
- Lead, mentor and develop direct reports.
Core Skills & Experience:
- Strong commercial mindset with experience in FMCG/consumer goods marketing/brand management.
- Proven experience in consumer insights, NPD, integrated marketing campaigns.
- Excellent analytical, strategic planning and cross-functional collaboration skills.
- Understanding of digital & e-commerce marketing landscape
Skills
Marketing CampaignsMarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
Similar Jobs
View allLooking for something similar?
New Digital Marketing/Marketing roles in Ahmedabad.
One email a day. Unsubscribe any time.
