Head Of Finance

Our client is looking for a commercially driven Head of Finance to lead the finance function for a fast-growing D2C consumer brand. This role goes beyond accounting and compliance—you will be a strategic business partner responsible for financial planning, profitability, fundraising readiness, cash flow management, inventory controls, and enabling data-driven business decisions.

The ideal candidate has experience working in a high-growth D2C, e-commerce, consumer goods, or retail business and understands the unique financial complexities of inventory-led businesses, online marketplaces, quick commerce, and omnichannel operations.

Key Responsibilities

Financial Strategy & Business Partnering

• Partner with the Founder and leadership team to define financial strategy aligned with business growth objectives.
• Drive profitability analysis across brands, categories, channels, and SKUs.
• Build robust financial models for expansion, new product launches, pricing strategies, and investments.
• Provide commercial insights to support strategic decision-making.

Financial Planning & Analysis (FP&A)

• Lead annual budgeting, rolling forecasts, and long-term financial planning.
• Develop MIS dashboards and business performance reports.
• Monitor revenue, margins, contribution, EBITDA, and working capital metrics.
• Conduct variance analysis and recommend corrective actions.

Cash Flow & Working Capital Management

• Own cash flow planning and forecasting.
• Optimize receivables, payables, and inventory financing.
• Manage banking relationships and treasury operations.
• Ensure adequate liquidity while supporting aggressive growth plans.

Accounting, Controls & Compliance

• Oversee financial accounting, month-end and year-end closures.
• Ensure compliance with Ind AS, GST, Income Tax, Companies Act, and statutory requirements.
• Strengthen internal controls and financial governance.
• Coordinate statutory, tax, and internal audits.

Inventory & Supply Chain Finance

• Monitor inventory valuation and stock reconciliation.
• Analyze inventory ageing, slow-moving stock, and write-offs.
• Improve inventory turns and working capital efficiency.
• Partner with supply chain and operations to optimize procurement and manufacturing costs.

Commercial Finance

• Evaluate pricing strategies, discounts, promotions, and channel profitability.
• Analyze customer acquisition costs (CAC), customer lifetime value (LTV), contribution margins, and unit economics.
• Review marketing spends and return on investment across digital channels.
• Support negotiations with vendors and strategic partners.

Fundraising & Investor Relations

• Prepare investor-ready financial models and presentations.
• Support due diligence processes.
• Manage interactions with investors, banks, auditors, and financial advisors.
• Build financial reporting frameworks suitable for future fundraising.

Team Leadership

• Build, mentor, and lead the finance and accounts team.
• Drive automation, process improvements, and adoption of finance systems.
• Foster a culture of ownership, accountability, and continuous improvement.

Desired Experience

• CA (Chartered Accountant) is mandatory; MBA (Finance) is an advantage.
• 10–15 years of progressive finance experience.
• Prior experience in D2C, consumer products, FMCG, retail, e-commerce, quick commerce, or omnichannel businesses is strongly preferred.
• Experience in high-growth or venture-backed businesses is highly desirable.
• Exposure to fundraising, investor reporting, and business scaling will be an advantage.