Head - Online Sales - D2C

Key Responsibilities:

• Define and execute the overall online sales strategy across D2C and marketplaces
• Drive GTM planning including pricing, promotions, and launch strategies
• Optimize website performance including conversion rates, AOV, and retention
• Work closely with product, marketing, and tech teams to drive improvements
• Lead end-to-end marketplace strategy and operations
• Manage relationships with account managers and platform partners
• Collaborate with marketing teams/agencies on paid campaigns (Meta, Google, etc.)
• Continuously optimize campaigns, channels, and funnels
• Build and lead the online sales function over time

Who We're Looking For:

• Experience in e-commerce / online sales within D2C or consumer brands
• Strong experience managing both D2C websites and marketplaces
• Proven track record of scaling online revenue in a high-growth environment
• Deep understanding of performance marketing and digital growth levers