Adobe Experience Cloud Engineer

Job Summary

We are seeking a highly skilled Techno-Functional Adobe Experience Cloud professional with 810 years of experience to drive digital transformation initiatives across customer experience, content supply chain, and marketing automation.

This role requires a strong blend of business process understanding, solution architecture, and hands-on expertise across Adobe Journey Optimizer (AJO), Adobe Real-Time CDP (AEP), AEM Assets, Adobe Workfront, and Adobe GenStudio.

The ideal candidate will collaborate with business, marketing, and IT teams to design, implement, and optimize end-to-end customer journeys and content operations leveraging the Adobe ecosystem.

Key Responsibilities

• Solution Design & Architecture :
• Translate business requirements into scalable Adobe Experience Cloud solutions and design integrated architectures across Adobe Journey Optimizer (AJO), Adobe Real-Time CDP (AEP), AEM Assets (DAM), Adobe Workfront & Adobe GenStudio.
• Define data flows, system integrations, and journey orchestration frameworks.
• Build robust content supply chain models aligned with marketing needs.
• Customer Journey & Personalization (AJO) :
• Design and implement real-time customer journeys and orchestration flows.
• Configure triggers, decisioning rules, and personalization strategies.
• Enable multi-channel engagement across email, SMS, web, and push notifications.
• Optimize journey performance through segmentation, experimentation, and analytics.
• Customer Data Platform (AEP / Real-Time CDP) :
• Define and implement unified customer profiles by integrating multiple data sources.
• Drive identity resolution, audience segmentation, and activation strategies.
• Enable personalization use cases such as Campaign targeting, Behavioral segmentation & Real-time activation.
• Ensure data quality, governance, and compliance.
• AEM Assets & Content Supply Chain :
• Manage and optimize digital asset lifecycle within AEM Assets (DAM).
• Design content governance and reuse frameworks.
• Enable asset performance tracking and connect assets to campaign effectiveness.
• Collaborate with content, UX, and marketing teams to streamline workflows.
• Workfront (Marketing Operations) :
• Drive implementation and optimization of Adobe Workfront for campaign planning.
• Define and automate marketing workflows and approval processes.
• Improve operational efficiency and campaign lifecycle management.
• Integrate Workfront with AEM and Adobe Experience Cloud tools.
• GenStudio & AI-led Content Innovation :
• Support adoption of Adobe GenStudio and AI-driven content creation.
• Identify use cases for :
• Performance marketing
• Automated content generation
• Personalization at scale
• Collaborate with marketing teams for AI-enabled campaign optimization.
• Integration & Enterprise Architecture :
• Design integration between Adobe platforms and enterprise systems including CRM (Salesforce / Dynamics), SAP & eCommerce platforms.
• Ensure alignment with enterprise architecture, data governance, and security policies.
• Work with engineering teams on APIs, Middleware & Cloud deployments (Azure/AWS/GCP).
• Stakeholder Engagement & Leadership :
• Act as a bridge between business, marketing, and technical teams.
• Conduct workshops, requirement gathering, and solution demos.
• Provide thought leadership on Adobe ecosystem best practices.
• Drive roadmap alignment and continuous improvement initiatives.

(ref:hirist.tech)