The Marcom Avenue - Senior Business Development Manager - Marketing Agency

About the Role:

• We are seeking a senior business leader with a commanding presence and a consultative mindset to drive revenue growth, strategic partnerships, and long-term client relationships.
• This role demands a confident professional capable of influencing CXO-level stakeholders, leading high-stakes pitches, and positioning The Marcom Avenue as a trusted strategic growth partner.
• The ideal candidate brings a powerful industry network, multi-sector exposure, and a deep understanding of marketing, branding, digital, creative, media, and integrated communications.

Includes:

• Performance Marketing (Meta, Google, LinkedIn).
• SEO, AEO & GEO strategies.
• Social Media Strategy & Management.
• Content ecosystems & conversion-led funnels.
• Analytics, dashboards & optimisation frameworks.

Ideal for candidates with networks in:.

• D2C, Education, BFSI, SaaS, Startups, Real Estate, Healthcare, B2B.
• The PR & Reputation Avenue.
• Narrative, credibility, and visibility at scale.

Includes:

• Corporate & brand PR.
• Founder & leadership positioning.
• Thought leadership & media storytelling.
• Issue & crisis communication.
• Digital PR for SEO & reputation.

Ideal for candidates with networks in:.

• Corporates, listed companies, startups, legacy businesses, policy-facing sectors.
• Woah Films (Brand Films & Visual Storytelling).
• High-impact visual narratives that move brands.

Includes:

• Brand films & launch films.
• Corporate & employer branding films.
• Founder films & leadership storytelling.
• Campaign videos, reels & short-form IPs.
• Event & on-ground content.
• Ideal for candidates with networks in:.
• Real estate, education, FMCG, infrastructure, lifestyle, corporate brands.

The Tech & Product Avenue. Where marketing meets technology. Includes:.

• Website & platform development.
• UI/UX-led brand experiences.
• Marketing tech integrations.
• AI-led tools, dashboards & automation.
• Product-led growth ecosystems.

Ideal for candidates with networks in:

• SaaS, tech startups, enterprise businesses, funded companies.

What We Expect You to Bring (Non-Negotiable):

• 6-10 years of experience in business development at an agency or consulting setup.
• A ready network of CXOs, founders, CMOs, marketing heads.
• Ability to independently source, pitch, and close business.
• Understanding of integrated mandates, not siloed services.
• Comfort with targets, numbers, and accountability.