The Marcom Avenue - State Head - Sales - Solar EPC Residential Business

• Job Title: State Head (Sales) - Rajasthan.
• Company: Spectra Solar Power.
• Department: Sales & Business Development.
• Sector: Solar EPC (Residential Business).
• Location: Jaipur (with travel across Rajasthan).
• Reports To: National Sales Head.
• Role Objective:

• The State Head (Sales) will be the primary driver of Spectra Solar's residential market share in Rajasthan.
• You will be responsible for scaling operations across multiple cities, managing a robust network of District Heads, and ensuring the delivery of high-quality solar EPC solutions under schemes like PM Surya Ghar: Muft Bijli Yojana.
• Your goal is to maximize sales volume while maintaining healthy profitability and operational excellence.

Key Responsibilities:

Strategic Expansion & Market Growth:

• Identify Opportunities: Analyze Rajasthan's solar potential to identify high-growth residential clusters and untapped cities.
• Market Penetration: Develop and execute state-specific sales strategies to outpace local competitors.
• Expansion: Lead the setup of new sales offices and service hubs across major districts (Jaipur, Jodhpur, Udaipur, Kota, Bikaner, etc.

Sales & Profitability Management:

• Target Achievement: Take full ownership of the state's P&L, ensuring monthly, quarterly, and annual residential sales targets are met.
• Profitability: Monitor project margins and overheads to ensure every installation contributes to the bottom line.
• Pricing Strategy: Recommend competitive pricing models based on local market intelligence and government subsidy updates.

Team Leadership & Network Management:

• Team Management: Direct management of District Heads and Area Sales Managers; conduct regular performance reviews and training.
• Channel Partner Ecosystem: Identify and onboard local dealers, influencers, and channel partners to broaden the sales funnel.
• Cohesion: Work closely with the Design and Execution teams to ensure seamless handovers from "Sales" to "Project Implementation.

Stakeholder & Government Liaison:

• Policy Expertise: Stay updated on Rajasthan State Solar Policies and DISCOM (JVVNL, AVVNL, JdVVNL) regulations for net-metering.
• Vendor Relations: Maintain strong relationships with local equipment vendors and financial institutions providing solar loans.

Required Qualifications & Experience:

• Education: B. / B. Tech (Electrical/Mechanical) preferred; MBA in Marketing or Finance is a strong plus.
• Experience: 10-15 years in Sales, with at least 5 years in the Solar EPC or Renewable Energy sector.
• Regional Expertise: Deep understanding of the Rajasthan geography, local consumer behavior, and DISCOM processes.
• Skills: Proven track record in managing large, distributed sales teams.