Manager - Marketing

Department Icon Digital Marketing/Marketing
Posted: 2 years ago
5-6 years
Pune, Maharashtra, India
Digital Marketing/Marketing
Work From Office
Full Time

Posted: 2 years ago
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Job Description

Job Title

Corporate Sales and Marketing (F&B division)

Department / Division

Marketing

Position reports to

General Manager - Marketing

External Interface

(Enlist external agencies/authorities that you are required to deal with while discharging your duty)

  • All the restaurant retailers in the mall
  • Corporates
  • Associations clubs/HNI/socialites/influencers/food bloggers/business bodies

Minimum Qualification

(i.e education, training etc.)

  • Bachelor’s degree in business administration, Marketing, Hospitality Management, or related field. MBA preferred.
  • A proven track record of driving revenue growth and brand awareness.
  • Deep understanding of the food and beverage industry, including culinary trends, menu development, and customer preferences.
  • Strong negotiation, communication, and presentation skills, with the ability to influence and persuade key stakeholders.
  • Results-oriented mindset with a focus on delivering exceptional customer service and exceeding sales targets.
  • Proficiency in Microsoft Office suit.

Minimum Experience

  • 5 to 6 years previous experience in hotel industry

Special Skills/Attributes

(required for performing the job effectively)

  • Negotiation
  • Ideation
  • Vendor management
  • Relationship building
  • Intermediate to advanced Microsoft Office skills (Word, Excel, PowerPoint and Outlook)
  • Excellent verbal and written communication
  • Organized and able to meet deadlines
  • Able to work in pressure situations

Overall Purpose/Objective

Of the job

The Manager of F&B Sales and Marketing will be responsible for developing and executing strategic sales and marketing initiatives to drive revenue growth and enhance brand awareness through corporates/existing/society. This role requires a creative and results-driven professional with a passion for the

Key Responsibilities

(List major responsibilities, that you have, to achieve the key objectives)

  • Develop and implement strategic sales plans to achieve revenue

targets and expand market share.

  • Liaison with marketing SPOCS of the respective restaurant brands

to integrate marketing & promotional activities.

  • Build and maintain relations with Corporate/HNI/Clubs/Association

for group bookings, parties, happy hours, and curated offers

Hereby Boosting restaurant sales.

  • Organize engaging nightlife events such as Game Nights, DJ Nights,
  • Bar Hops, Themed Events, and Musical Nights across multiple

restaurants to enhance footfall and revenue.

  • Strategic alliance with aggregators Zomato, Swiggy, third parties,

food bloggers and influencers to amplify promotional efforts.

  • Create – WhatsApp communities (residential), LinkedIn, and FB

Community groups to promote the latest F&B offers.

  • Specially curated marketing campaigns, activations, and promotions for F&B restaurants.
  • Responsible for identifying new avenues for F&B growth through participation in food fests (outside mall).
  • Creating new IPs for Phoenix Market city, Pune related to F&B

To boost Sales of restaurants on both weekday and weekends.

  • Encourage F&B integration in events or any other mall

Activities To Generate Additional Revenue.

  • Data management - Maintain trackers and reports on monthly

basis.

  • Vendor management, Payment process, compliance management

etc.

Minimum Qualification

(i.e education, training etc.)

  • Bachelor’s degree in business administration, Marketing, Hospitality Management, or related field. MBA preferred.
  • A proven track record of driving revenue growth and brand awareness.
  • Deep understanding of the food and beverage industry, including culinary trends, menu development, and customer preferences.
  • Strong negotiation, communication, and presentation skills, with the ability to influence and persuade key stakeholders.
  • Results-oriented mindset with a focus on delivering exceptional customer service and exceeding sales targets.
  • Proficiency in Microsoft Office suit.

Primary Location

IN-MH-Pune

Work Locations

Pune Viman Nagar

Job

Marketing

Organization

Mall Business

Schedule

Regular

Shift

Standard

Job Type

Full-time

Job Level

Day Job

Job Posting

May 20, 2024, 1:06:22 AM

Skills

MarketingSales And Marketing

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About Company

The Phoenix Mills Ltd is poised to carve a niche for itself in the Indian real estate sector, be it mega retail malls, entertainment complexes, commercial spaces or hospitality units. Its operations span across most aspects of real estate development; planning, execution, marketing, management, maintenance & sales. The group has real estate assets in Mumbai, Bengaluru, Chennai, Pune, Agra, Indore, Lucknow, Barielly & Ahmedabad.

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