Social Media Strategist

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
2-4 years
Kolkata
Digital Marketing/Marketing
Hybrid
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: You will be the architect of our social media presence, driving engagement and building brand loyalty through innovative strategies and content. You'll be a crucial part of growing our online community.

What you will do: You'll develop and implement social media strategies, create engaging content, monitor performance, analyze data, and adapt tactics based on insights.

Key responsibility:

  • Develop and execute social media strategies across multiple platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
  • Create and curate engaging social media content that aligns with brand voice and objectives.
  • Monitor social media channels for brand mentions, conversations, and trends.
  • Analyze social media analytics to track performance and identify areas for improvement.
  • Collaborate with other marketing team members to ensure consistent messaging across all channels.
  • Stay updated on the latest social media trends, algorithms, and best practices.
  • Manage community engagement and respond to comments and messages.

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-4 years of experience in social media marketing.
  • Deep understanding of various social media platforms and their algorithms.
  • Excellent content creation and writing skills.
  • Strong analytical and problem-solving skills.
  • Experience using social media analytics tools.

Benefits Included:

  • Competitive salary and benefits.
  • Opportunities for professional growth and development.
  • A creative and collaborative work environment.
  • Work from home flexibility.

A Day in the Life: A typical day might involve creating social media content, analyzing performance data, brainstorming new campaign ideas, engaging with the community, and staying up-to-date on industry trends.

Skills

Social Media StrategySocial Media MarketingContent CreationSocial Media AnalyticsCommunity Management

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