Transformative - Head - ECommerce - IIM/XLRI/MDI/ISB

Head - eCommerce

Description:

About the job

Head of Ecommerce at The Ayurveda Experience
- Own full P&L for the geography, setting aggressive revenue, margin and CAC/LTV targets.
- Craft and execute a holistic growth strategy across D2C, marketplaces, offline and emerging channels.
- Forecast demand and manage end-to-end inventory, ensuring 2 % stock-out and 4 % ageing stock.
- Define product-market fit; localize hero SKUs, craft newproduct roadmaps, and sunset low ROI lines.
- Collaborate with R&D to adapt formulations for regional regulations and sensorial preferences.
- Orchestrate 360 marketingper formance, influencer, CRM, PR allocating budgets for max ROAS.
- Establish data pipelines and dashboards; track cohorts, repeat rates, marketplace rankings in real time.
- Negotiate with 3PLs, payment partners and duty consultants to optimize landed costs and SLAs.
- Recruit, mentor and performance-manage cross-functional teams (growth,ops, CS, retail, trade).
- Champion customer obsession; mine VOC insights to feed product updates and CX enhancements.
- Drive strategic partnershipswellness chains, tourism boards, Ayurveda clinicsto amplify reach.
- Ensure legal and tax compliance, including cosmetics claims, import duties and GDPR-like mandates.
- Present quarterly business reviews to Global Leadership, highlighting wins, risks and next bets.
- Deploy test-and-learn culture; run A/Bs on funnels, creatives, bundles, and pricing levers.
- Set up disaster-recovery and continuity plans for supply, logistics, ads and key seller accounts.
- Benchmark competition; deliver actionable intel on pricing, share-of-voice and shelf velocity.
- Act as the brands cultural ambassador, embodying its ethos while driving high performance execution.
Qualifications:
- Tier 1 colleges only IIMs, XLRI, MDI, ISB etc.
- 10 to 17 years of relevant work experience, preferably in Retail industry (FMCG, Retail, E commerce)
- Excellent communication and interpersonal skills (verbal and written)
- Strong analytical, data and problem-solving skills, with the ability to use the information for reporting
- Drive and manage own tasks effectively; work independently and be an effective contributor to the team
- Meticulous attention to detail and follow through
- Extremely organised with superior time management skills Ability to multi-task and prioritise under tight schedules while maintaining production of highquality work
- Self-accountability to follow-through with proper consistent updates to stake holders
- Proficiency with project-based tools such as Word, Excel, Project and PowerPoint
About the Company:
The Ayurveda Experience is Americas largest online Ayurvedic house of brands that markets natural, herbal skincare, body-care, haircare products and wellness supplements.
Advanced in 4 continents and having spread its wings in about 26+ countries, with over 1.75 million customers from the US, UK, Canada, Australia, New Zealand, Germany, France, Italy, Spain, Asia and more with thousands of 5-star reviews