Vice President Brand Strategy And Corporate Communications

About TresVista

• TresVista enables Enterprise Intelligence Orchestration (EIO) by supporting the translation of insight into
• execution. We are a global enterprise that delivers advisory-led solutions with technology and managed
• services. TresVista works with clients to orchestrate their data and drive outcomes across investment,
• analytics, and operational workflows, bringing together deep domain expertise with AI enabled execution
• and a structured approach to decision-making.

About the Role

• The Vice President of Brand Strategy and Corporate Communications at TresVista is a strategic leadership
• role within the Marketing and Corporate Communication department, focused on driving cohesive
• internal and external communications strategies, building brand equity, and strengthening stakeholder
• engagement. This role is responsible for defining and executing a comprehensive brand strategy that
• differentiates TresVista from competitors and highlights the unique value proposition, while leading an
• integrated communications framework that enhances internal engagement and external visibility. The VP
• will collaborate closely with senior leadership and cross-functional teams to drive a unified brand voice
• across all channels, elevate our employer value proposition, and deliver measurable impact on talent
• acquisition, retention, and overall market positioning.

Key Role Deliverables

• Define and execute a differentiated brand positioning strategy that reinforces TresVistas market
  leadership and business objectives


• Ensure a unified brand voice through consistent internal and external communications across all
  channels


• Design and execute strategic internal communication campaigns, including employee engagement
  initiatives, organizational announcements, and culture-building programs, to align teams, drive
  adoption of company priorities, and strengthen employee advocacy


• Develop and implement integrated communication plans for stakeholders, clients, and media to build
  trust and engagement


• Position TresVista as an industry thought leader via strategic content, media partnerships, and high impact initiatives


• Lead and develop a high-performing team, fostering innovation and accountability across digital
  content, PR, and internal communications


• Establish robust crisis communication protocols to protect and strengthen brand reputation during
  sensitive or regulatory challengesOperational Responsibilities


• Translate strategic positioning into actionable brand plans, campaigns, and creative assets across
  digital, social, and traditional channels


• Continuously monitor market trends, competitor strategies, and audience insights to inform brand
  evolution and maintain relevance


• Design and implement a unified communications strategy encompassing executive communications,
  internal engagement, digital presence and media relations


• Collaborate cross-functionally with Design, HR, and other leadership teams for integrated campaigns


• Track and report on brand performance metrics, providing insights for continuous improvement


• Partner cross-functionally to align employer branding with talent acquisition and retention
  objectives, ensuring a compelling and consistent Employee Value Proposition (EVP) across all
  touchpoints

Prerequisites

• black small square Strong strategic thinking with ability to translate vision into actionable plans, coupled with excellent
• communication and stakeholder management skills
• black small square Ability to partner with C-suite executives and influence across a matrixed organization
• black small square Demonstrated success in leading integrated marketing and corporate communication strategies at a
• senior level
• black small square Understanding of digital marketing principles (SEO/SEM, social media, content strategy) to guide
• brand visibility and positioning
• black small square Ability to interpret analytics insights and familiarity with marketing automation and CRM platforms
• for performance optimization
• black small square Awareness of AI-driven personalization and generative AI tools for content and campaign
• optimization, along with emerging technologies for future-proofing brand strategy
• black small square Understanding of global data privacy regulations and ethical marketing practice

Experience

black small square 8+ years of relevant work experience in brand strategy, corporate communications, and marketing

leadership, ideally in financial services or professional services.

Education

black small square Bachelors in communications / journalism / marketing, with MBA / masters in marketing or Brand

Strategy.

Compensation

black small square The compensation structure will be as per industry standards