Area Manager-Semi Formal LAP (MSME)

Job Title: Area Manager - Semi Formal LAP

Job Details

• Grade: AVP-I
• Department: MSME
• Location: Region
• Sub-department: Business
• Type of Position: Full-time
• Reports To: Regional Business Manager-MSME LAP
• Reporting Into: Sales Manager Semiformal LAP; Sales Manager Formal LAP

Role Purpose Objective

• MSME loan is a growing business for Ujjivan. The Area Manager-MSME is the most important position that will drive this business in the respective cluster. The position is responsible for overall growth and success of the business in the cluster.
• Build efficient team of Loan officers and cluster Managers in the Area/cluster assigned
• Oversees the performance of the portfolio of his/her region by area and branch in terms of growth (amount and client base) and productivity of cluster manager/loan officers by guiding them and carrying out constructive reviews of their performance
• Overall responsible for the control and recovery of loans in his/her region, risk assessment and recovery strategies.
• In coordination with the branch, credit product teams, identifies suitable branches and locations for MSE loan and gets the locations activated. Ensures proper goal setting, resource planning, marketing and sourcing of business. Identifying legal and technical evaluators in the locations during expansion.
• Work closely with product and marketing team to drive suitable branding and marketing activities in his/her respective cluster.

Size of the Role

• Financial Size: Drive Average Monthly Business of 40-60 lacs from each SM
• Non-Financial Size: Manage Team of 4-8 Sales Managers
• Managed portfolio of around 50-100 Crs.
• Maintain Target Portfolio Yield
• Maintain Target Collection efficiency in allocated pool

Key Duties and Responsibilities of the Role

Business

• Daily, Weekly and Monthly monitoring of the accomplishment of targets according to the annual and monthly targets established for the area and branches under his or her responsibility to provide guidance and solutions to his or her team as required
• Assign targets and results on daily, weekly, monthly basis of portfolio of risk by different categories such as days in arrears, number of installments due, amount within his/her region by area, branch, loan officer with the objective to identify tendencies and risks.
• Supports Cluster Manager in his or her area in their duties of client visits, risk assessment and recovery strategies
• Efficient staffing by timely recruitment training
• Implement, supervise and control effectiveness of commercial strategy with his/her team to reach the productivity and growth targets established.
• Approve deviations and exceptions according to policy in place.
• Ensure, supervise the correct implementation of the credit procedures including all the respective tools.

Customer

• Ensure customers are educated about all products/services offered by Ujjivan.
• Ensure lower customer attrition by providing different products as per customer requirement.
• Focus on lower TAT as per laid down standards.

Internal Process

• Ensure compliance with lending guidelines, quality framework and audit requirements; ensure speedy resolution of any audit observations and take necessary steps to prevent recurrence audit and other regulations.
• Monitor health of portfolio
• Sanctioning of loans according to the policy in place.
• Ensure, supervise the correct implementation of the credit procedures including all the respective tools
• Discuss strategies and changes in terms of products, capacity building, procedures etc.

Location - Kolkata,Durgapur,Purba Champaran,Tamluk,Midnapore