Sales Development Representative (Fresher)

Role Overview

As an SDR at Unicommerce, you will be the first point of contact for potential customers. Youll play a critical role in building pipeline by identifying, engaging, and qualifying prospects across e-commerce brands and retailers in India. This role is ideal for someone who is highly driven, curious, and comfortable with outbound sales.

Key Responsibilities

• 1. Prospecting & Lead Generation
• ● Identify and research potential e-commerce brands, D2C companies, and retail businesses
• ● Build target account lists and generate leads via LinkedIn, databases, and other tools
• ● Run structured outbound campaigns (calls, emails, LinkedIn outreach)

2. Cold Calling & Outreach

• ● Conduct high-volume cold calls to introduce Unicommerce solutions
• ● Craft personalized outreach messages to drive engagement
• ● Consistently meet daily/weekly activity benchmarks

3. Qualification & Discovery

• ● Understand prospect needs, current tech stack, and pain points
• ● Qualify leads based on ICP (Ideal Customer Profile) and buying intent
• ● Conduct discovery conversations to identify fit and urgency

4. Pipeline Creation

• ● Book qualified meetings and demos for Account Executives
• ● Maintain accurate records of interactions in CRM (e.g., HubSpot)
• ● Ensure smooth handoff of qualified opportunities to the sales team

5. Market Intelligence

● Stay updated on e-commerce trends, competitors, and customer challenges

● Share insights from prospect conversations with marketing and product teams

Key Requirements

• ● 1–2 years of experience in B2B sales, inside sales, or SDR roles (SaaS preferred)
• ● Strong communication skills (verbal + written) in English and Hindi
• ● Comfortable with cold calling and handling objections
• ● Basic understanding of e-commerce, SaaS, or retail tech is a plus
• ● Familiarity with CRM tools like HubSpot, Easyleads, or similar
• ● Highly self-motivated, target-driven, and resilient

What Success Looks Like

• ● Consistently achieving or exceeding meeting targets
• ● High-quality discovery leading to strong conversion rates
• ● Building a strong understanding of the e-commerce ecosystem

Why Join Unicommerce

• ● Work with one of Indias leading SaaS companies in e-commerce enablement
• ● High ownership and fast learning environment
• ● Clear growth path into closing roles (AE)
• ● Exposure to top D2C and retail brands