Brand Manager

: Brand Manager (Solar Industry)

Location: surat

Experience: 6-8 Years

Industry Preference: Solar / Manufacturing

About the Company:
We are a fast-growing solar manufacturing company engaged in Solar Module & Renewable Energy Solutions. We are looking for a dynamic and strategic Brand Manager to lead and elevate our brand presence across markets.

Key Responsibilities:

• Develop and execute comprehensive brand strategies to enhance market positioning and visibility.
• Lead brand planning from concept to launch, ensuring alignment with business objectives.
• Drive brand communication strategies across digital, print, trade marketing, exhibitions, and dealer networks.
• Plan and manage marketing campaigns, product launches, and promotional activities.
• Monitor and analyze brand performance metrics and improve ROI.
• Coordinate with sales, production, and senior management for unified brand messaging.
• Manage advertising agencies, creative teams, and external vendors.
• Conduct market research, competitor analysis, and customer insights.
• Handle corporate branding, product branding, packaging, and promotional materials.
• Ensure consistent brand identity across all platforms.

Required Skills & Competencies:

• 6-8 years of experience in Manufacturing unity with strong expertise in Brand Management.
• Proven track record of developing successful brands from concept to launch.
• Strong understanding of brand communication, strategy, planning, execution, and performance measurement.
• Experience in managing ATL, BTL, and Digital Marketing campaigns.
• Excellent leadership skills with ability to manage high-performing teams.
• Strong analytical and decision-making abilities.
• Excellent communication and presentation skills.
• Experience in manufacturing or solar industry will be an added advantage.

Educational Qualification:

• MBA in Marketing / Brand Management (Preferred)
• Graduate in Marketing, Business Administration, or related field