Director Product Strategy - Womens Wear

Director Product Strategy - (Womens Wear)

Location: Gurugram

Industry: Premium Fashion / Retail / Womens Wear

Compensation: 70 LPA

Female candidates are preferred.

About the Rol

eWe are looking for an accomplished Director Product Strategy to lead the product and merchandising strategy for a leading womens fashion brand. This is a high-impact leadership role responsible for shaping the brands product vision, driving commercial success, and delivering a compelling customer proposition

.The ideal candidate will combine global fashion exposure with a deep understanding of the Indian womens wear market. You will play a critical role in defining assortments, building profitable buying strategies, and collaborating with design, sourcing, and retail teams to deliver commercially successful collections

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Key Responsibilities

• Develop and execute the overall buying and merchandising strategy aligned with the brands business objectives.
• Build seasonal product assortments based on consumer insights, fashion trends, and business goals.
• Own category planning, assortment architecture, pricing strategy, inventory planning, and margin optimization.
• Drive strategic buying decisions by determining the right product mix, buying quantities, launch calendars, and replenishment strategies.
• Analyze market trends, customer behaviour, competitor activity, and sales performance to make data-driven merchandising decisions.
• Partner closely with Design, Product Development, Sourcing, Planning, Retail, E-commerce, and Marketing teams to deliver commercially successful collections.
• Optimize inventory levels while improving sell-through, stock turns, and overall profitability.
• Develop product strategies that balance creativity, fashion relevance, and commercial performance.
• Lead seasonal buying reviews, Open-to-Buy (OTB) planning, forecasting, and merchandise financial planning.
• Mentor and lead a high-performing merchandising and buying team.

Candidate Profile

• 12–18 years of experience in Buying, Merchandising, Category Management, or Product Leadership within premium fashion or retail.
• Strong experience in Womens Western Wear, Contemporary Fashion, Premium Apparel, or Lifestyle Brands.
• International exposure through overseas education or experience with global fashion brands is highly preferred.
• Deep understanding of international fashion trends and the evolving Indian womens wear market.
• Proven expertise in strategic buying, merchandise planning, assortment building, inventory optimization, and pricing strategy.
• Strong commercial acumen with the ability to balance fashion, customer demand, and profitability.
• Demonstrated success in driving product performance through effective buying and merchandising strategies.
• Excellent analytical, leadership, stakeholder management, and decision-making skills.

Preferred Industry Background

Premium Fashion

• Womens Wear
• Luxury Fashion
• Contemporary Fashion
• Lifestyle Brands
• Retail & E-commerce