Manager, Marketing Operations And Martech

Job Purpose

The Manager of Marketing operations and Martech leads the operational backbone of the Marketing & Communications function by managing governance, planning, budgets, procurement, agency management, marketing technology, reporting and project management to ensure efficient, compliant and data-driven delivery. The manager will also be responsible for all customer protection and education initiatives, for the management and improvement of the marketing policies and SOPs and for all compliance and internal audit-related matters.

Principal Accountabilities

• Own the Marketing PMO and project portfolio
• Manage request intake, prioritization and workflow
• Maintain the Marketing Service Catalogue, RACI matrices, SLAs and TATs.
• Manage budgets, purchase orders and invoices.
• Manage and oversee the marketing calendar and effort allocation
• Lead procurement and agency governance.
• Administer and optimize marketing technology platforms for efficiency, cost cutting and digitization.
• Produce executive dashboards and KPI reporting.
• Maintain marketing policies, SOPs and governance documentation.
• Coordinate audits and compliance requirements.
• Drive operational improvements and automation.
• Be the champion of all customer protection and education campaigns and initiatives.
• Be the champion of all compliance and internal audit matters.

Qualifications & Experience

• Bachelor's degree in marketing, Business Administration or related field. Project Management qualification desirable.
• 8–12 years in Marketing Operations, PMO, Martech or Marketing Services.
• Banking or regulated industry preferred. Experience with budgets, procurement and agency management.
• Experience in FinTech desirable.
• Good analytical and organizational skills required. Ability to manage multiple projects simultaneously.
• Knowledge of banking regulations and consumer awareness programs is a plus.