Performance Marketing Executive

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 3 weeks ago
2-4 years
Mumbai, Maharashtra
work from office

Posted: 3 weeks ago
|
Applicants: 98+
Job Description
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Job Description

We are hiring for one of our clients, a new health drink brand!

Location: Mumbai, Andheri

Experience Required:

2–4 years of hands-on experience in performance marketing (Google Ads, Meta Ads etc..)

CTC: 5 to 6 LPA

Key Responsibilities:

• Plan and manage paid campaigns across Meta Ads (Instagram & Facebook), and where relevant, Google Ads and YouTube.

• Monitor daily campaign performance, identify underperforming ad sets, and make real-time optimisations to improve ROAS, CPM, CPC, and CPL.

• Own the day-to-day management of social media accounts — primarily Instagram, with an eye on YouTube Shorts, Facebook, and LinkedIn.

• Ideate and develop original content concepts for campaigns, product posts, activations, and brand storytelling.

• Attend brand events, activations, sampling drives, and sponsorships as required

Skills

Campaign PerformanceGoogle AdsMediaMarketing

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About Company

upGrad is a leading online higher education company offering a wide range of courses and programs.

Important dates & deadlines?

Application Deadline

30 Sep 26, 03:07 PM IST

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Performance Marketing Executive

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