Ecommerce AD Specialist

Company Description:

UrbanGabru is a mens lifestyle brand created to challenge stereotypes around mens fashion and grooming in India. The brand focuses on empowering men who are interested in style, grooming, and self-care, and aims to build a strong community around modern mens lifestyle. UrbanGabru provides products and content designed to help men look and feel confident in their everyday lives. The companys vision is to unite urban men who value personal style and want accessible, high-quality grooming solutions.

Role Description:

• Plan, execute, and optimize advertising campaigns on Amazon, Flipkart, Myntra, Blinkit, Zepto, Instamart, and other e-commerce platforms.
• Manage Amazon Ads, Flipkart Ads, and other marketplace advertising tools.
• Monitor daily campaign performance, budgets, impressions, clicks, conversions, ACOS, TACOS, ROAS, and sales.
• Optimize product listings, keywords, bids, and ad placements to improve visibility and conversions.
• Coordinate with the creative and catalog teams for banners, creatives, and product listings.
• Analyze campaign performance and prepare weekly/monthly reports with actionable insights.
• Track competitor activities, pricing, promotions, and marketplace trends.
• Work closely with the e-commerce team to achieve revenue and growth targets.

Qualifications:

• 2-3 years of experience in E-commerce Advertising or Marketplace Performance Marketing.
• Hands-on experience with Amazon Ads, Flipkart Ads, and other marketplace ad platforms.
• Strong understanding of ACOS, TACOS, ROAS, CTR, CPC, conversion rates, and sales analytics.
• Proficiency in Excel and marketplace analytics tools.
• Experience in D2C or Beauty & Personal Care brands is preferred.