Digital Marketing Manager

Department Icon Digital Marketing/Marketing
Posted: 5 months ago
0-1 years
Bengaluru / Bangalore, Karnataka
Digital Marketing/Marketing
work from office
Full Time

Posted: 5 months ago
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Job Description

Company Description

VST Tillers Tractors Ltd. is Indias leading brand in Power Tillers and a pioneering force in 4WD Compact Tractors. The company supports modern farm mechanization with a diverse range of versatile tractors, innovative farm machinery, and advanced implements, contributing significantly to agricultural productivity. VST is committed to providing cutting-edge solutions for farmers and empowering them with efficient and sustainable tools for their agricultural needs.

Role Description

This is a full-time, on-site role based in Bengaluru for a Digital Marketing Manager. The Digital Marketing Manager will be responsible for managing digital marketing strategies, overseeing social media campaigns, generating and optimizing leads, analyzing web traffic and metrics, and enhancing the companys digital presence. The role includes collaborating with cross-functional teams to support marketing objectives and achieving targeted goals.

Qualifications

  • Proficiency in Social Media Marketing and Lead Generation
  • Strong skills in Digital Marketing, including planning and executing campaigns
  • Experience with Web Analytics and the ability to assess and act on data-driven insights
  • Expertise in Marketing principles with a focus on customer engagement strategies
  • Excellent organizational, analytical, and time-management skills
  • Familiarity with emerging marketing technologies and trends
  • Bachelors degree in Marketing, Communications, or a related field
  • Prior experience in the agriculture or machinery industry is an added advantage

Skills

Digital MarketingMediaMarketingSocial Media MarketingWeb TrafficMarketing Manager

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About Company

VST Tillers Tractors Ltd. was established in the year 1967 by the VST Group of companies, a well known century old business house in South India. The founder of the group was Sri.V.S.Thiruvengadaswamy Mudaliar who started with humble beginnings under the VST & Sons banner in the year 1911. The group built its reputation through retailing of petroleum products and distribution of Automobiles in Karnataka and Tamil Nadu. The group built its reputation through retailing of petroleum products and distribution of Automobiles in Karnataka and Tamil Nadu. VST Tillers Tractors Ltd. was promoted by VST Motors as a joint venture with Mitsubishi Heavy Industries Ltd, Japan. The company is now the largest manufacturer of Power Tillers in India. From the time of its inception in 1967 by the founder Managing Director, Sri V.T. Velu, the company has been growing steadily. Today, the VST family holds 51% of the equity in the listed company that has recorded consistent growth and has given excellent returns to its shareholders. With the growth in business, the manufacturing facility for Power tillers has been retained at Whitefield Road, Bangalore and the Tractors have been shifted to Hosur in Tamil Nadu. The manufacturing of key components for the engine for both Power Tiller and Tractor takes place in the Precision Components Division located in Mysuru.
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