Digital Marketing Executive

Company Description

VADAKKEDATH INDUSTRIES PRIVATE LIMITED is a Kerala-based company with a 90-year legacy in the spices wholesale, import, and export industry. Recognized as the leading exporter of Indian Green Cardamom, the company also exports premium coffee. With its flagship brand Rabbaana and global brand Peacegat, it has established a strong presence in the global market. VADAKKEDATH INDUSTRIES continues to combine tradition with innovation to maintain its leadership in the spice industry.

Role Description

This is a full-time, on-site role for a Digital Marketing Executive, located in Erattupetta, Kottayam. The Digital Marketing Executive will be responsible for planning and executing online marketing campaigns, managing social media platforms, creating and optimizing digital content, and analyzing campaign performance metrics. Additional responsibilities include identifying emerging digital trends, liaising with internal teams to align marketing strategies, and collaborating with partners to enhance online visibility and engagement.

Qualifications

• Proficiency in Digital Marketing, including SEO, SEM, analytics, and paid campaigns
• Experience in managing social media platforms and executing content marketing strategies
• Skills in Content Creation, including writing, editing, and visual content development
• Strong expertise in Marketing Strategy and Brand Management
• Proficiency in using digital marketing and analytics tools, such as Google Analytics and social media management platforms
• Strong communication, organizational, and time management abilities
• Bachelors degree in Marketing, Business, Communications, or a related field
• Experience in the spices, food, or export industry is a plus